dna13

Real-time Reputation Management

Successful public relations agencies deal every day with communications campaigns, reputation and issues management activities, and media relations calls on behalf of their corporate communications clients. It’s a pressure filled job to keep your staff, stakeholders and suppliers organized while delivering excellent client results – on time and on budget.

dna13 public relations software enables you to align your PR agency teams in a secure online setting, where they can engage clients and stakeholders, monitor media in real-time, and strategically control your clients’ reputation management goals. You can also assemble effective analytics and accurate reports automatically when you want them.

We offer PR agencies and their clients a broad range of reputation management solutions. Benefits include:

  • Single platform navigation
    From one platform, plan and deploy reputation and issues management strategies, control crises, implement marketing and media relations campaigns, and monitor news coverage.
  • Detailed reporting and analysis
    Measure and prepare reports based on visibility into real-time media coverage.
  • Cost effectiveness
    Save time and research costs, align PR teams for greater efficiency, and leverage dna13’s no-fee per returned monitoring clip standard. 

Want to learn more?

  • dna13
    Visit our product page, and learn what dna13 can do for you.