Integrated within dna13 software is a suite of contact management features, including a comprehensive global media database that puts you in touch with key journalists and influencers.
Build, edit, save and share media lists 24/7. Track an email thread. Schedule a critical meeting and inform the team. Develop a list of media and campaign-related contacts. Send a global email broadcast. dna13 offers all this functionality — and more.
dna13 software manages stakeholder and journalist contacts while efficiently tracking all your corporate communications activities.
Key features
- Largest Global Media Database
dna13’s media database is updated daily and researched locally through PR Newswire’s offices worldwide, providing information on more than 460,000 media contacts, media outlets, bloggers and analysts.
- Media List Creation
Build media lists in minutes to distribute press releases and advisories using dna13’s flexible, personalized email function.
- Journalist Search
Search for journalists using simple keywords for industry beats, regions, editorial interests, geographic locations and more.
- Email
Our integrated media database makes it easy to send an email to a journalist in the directory through Microsoft Outlook.
- Email Tracking
All email transactions can be saved and assigned to a campaign or issue.
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