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dnaMonitor is a complete media monitoring solution, providing you with the information you need, when you need it. Assemble news coverage content from print, broadcast television, Internet news, web sites and consumer generated media within a single application, and never caught off guard by an under-the-radar media mention again.
With dnaMonitor, you have direct control over search term creation, refinement and execution. Carry out unlimited large scale or specialized searches across all media types, with results available in seconds. Video and closed-captioned text are delivered in unison with the actual broadcast news source, and all brand mentions are saved for inclusion in later-stage reporting.
Email alerts are issued to global team members whenever key words are mentioned. With Clip Books and Media Metric Reports, Communications Managers are able to distribute emerging news coverage metric reports to stakeholders, keeping everyone apprised of any issues and in real time so you can plan an immediate, measured response.
dnaMonitor enables efficient:
dnaMonitor is ideal for organizations that:
- Are conducting public relations outreach
- Monitor campaigns and issues across multiple media sources
- Observe and respond to global media coverage
Key features:
- Monitor broadcast television, print, Internet and blogs in real time
- Run unlimited search terms with ad hoc search functionality
- Analyze media coverage on multiple dimensions and measure what’s important
- Refine messaging based on media metric reports and increase your coverage
- Detect duplicates and syndicated articles automatically for faster reporting
- Access multiple report templates for media coverage metrics
- Share media coverage with stakeholders using Clip Book wizards
- Receive real time email alerts for search term mentions alongside automated daily monitoring reports
- Support global media content In native languages
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