|
dnaEnterprise provides a secure, collaborative web-based interface that lets you define, manage and execute all aspects of your communications campaigns.
With dnaEnterprise, user-defined parameters allow you to keep key internal stakeholders informed — as the campaign unfolds. Everyone involved has access to project team members, employees and journalists, as well as information such as background data, positioning statements, contacts, media monitoring results and coverage reports. It’s all there, in real time and at a glance.
Key features
- Message Management
Co-manage positioning statements, press releases and speaking notes with stakeholders and team members.
- Call Transfer Notification
Transfer media calls to the appropriate spokesperson.
- Journalist Tracking
Instantly view detailed call notes from interviews with journalists.
- Campaign Reporting
View and export reports highlighting key campaign developments, media coverage and impact.
|
