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Industry News    Competitive Intelligence    LinkedIn Launches New Work Productivity Features

LinkedIn Launches New Work Productivity Features


Print - CEDROM-SNi - Business Wire - Thursday January 24th, 2008


New Homepage and LinkedIn News Beta Enable Professionals to Better Harness the Power of Their Networks

LinkedIn

Kay Luo, 650-687-3560

press@linkedin.com

LinkedIn Corporation, the world's largest and most effective professional network, today announced an array of new features designed to enable its membership base of 17 million professionals to better harness the power of their networks, every day.

The LinkedIn network is a valuable business resource that enables its members to draw from the wisdom, knowledge, experience, resources, and inspiration of their professional networks. By using their network on LinkedIn effectively, professionals are able to increase their work productivity by vetting demands for their time, prospecting for new business leads, recruiting, checking references, gathering competitive intelligence, finding professional service providers, drawing on the collective wisdom and expertise of one's extended peer group, and more. To enhance this offering, LinkedIn has added:

"We are now turning our focus toward helping our membership base fully utilize their networks in order to increase their work productivity," said Allen Blue, co-founder of LinkedIn and VP of Product Strategy. "LinkedIn News is designed to ensure that professionals see what they need to know each day to be more effective and clued in to what others in their networks are thinking about. It ensures that the most relevant and urgent news are top of mind for professionals as they start their work day."

About LinkedIn

LinkedIn takes your professional network online, giving you access to people, jobs and opportunities like never before. Built upon trusted connections and relationships, LinkedIn has established the world's largest and most powerful professional network. Currently, more than 17 million professionals are on LinkedIn, including executives from all five hundred of the Fortune 500 companies, as well as a wide range of household names in technology, financial services, media, consumer packaged goods, entertainment, and numerous other industries. LinkedIn is backed by world-class investors including Sequoia Capital, Greylock, the European Founders Fund, and Bessemer Venture Partners.

TABLE

-- A redesigned homepage - now in beta testing - with several customizable modules.

-- The Answers module showcases what questions your network is asking, so that you can directly contribute to the network's knowledge and perhaps ask a question yourself.

-- The People module showcases the contacts you can make through your network (by using the connections of your connections).

-- The Jobs module showcases the jobs and opportunities your network can help you with.

-- All members of LinkedIn can try the new Homepage here: http:// www.linkedin.com/?beta. Members must sign-in to their LinkedIn account to see the new page.

-- LinkedIn News - now in beta testing - makes it easy for every professional to read the articles they need to read, by leveraging the power of their business connections. LinkedIn News starts by delivering news about key daily topics: a user's company, products, industry, and competitors, drawn from more than 10,000 publishers and blogs. Then, LinkedIn News uses the wisdom of each user's "crowd" of colleagues to determine the handful of articles that are the most important to their business - the articles they need to read that day. LinkedIn News Beta is currently available to a select group of users, and will be expanded to all LinkedIn members in the new year.

© 2007 Business Wire. All rights reserved.

This article and summary was retrieved from online electronic sources using keywords setup within dna13's media and market monitoring software. dna13 offers on-demand, communications and stakeholder management software designed to help PR professionals manage, monitor and measure their outreach, relationships and corporate reputation. The web-based solution helps you organize your communications workflow around the campaigns and issues you.re tracking, for synchronized management 24/7 and around the globe. The automated media monitoring function lets you define unlimited search terms as it scans the largest collection of TV, print, Internet and blog media content available electronically, bringing full text and video direct to your desktop. No more ordering broadcast clips. Instead, click a button and watch a clip stream on your computer. Real time alerts on breaking news, and comparative keyword analysis of markets, mediums and outlets . even competitor coverage, puts you in a position for agile reaction. Create campaign outreach and media analysis reports with our integrated Clip Book publishing wizard and share electronically with your stakeholders and team members in multiple formats.

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