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Industry News    Competitive Intelligence    Keyword Discovery and Competitive Intelligence...

Keyword Discovery and Competitive Intelligence in Search


Blog - Moreover - PodTech.net: Technology and Entertainment Video Ne - Thursday October 18th, 2007


Becky Ryan, director of business development with Trellian, discusses strategies for boosting Web traffic using keyword discovery and competitive intelligence. She explains why it is crucial for online storefront owners or anybody with a Web business model based upon search generated traffic must develop a strategy for maximizing the value of their assets using the best tools available.

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The above industry news summary was extracted using dna13's media and market monitoring software. dna13 offers on-demand, communications and stakeholder management software designed to help PR professionals manage, monitor and measure their outreach, relationships and corporate reputation. The web-based solution helps you organize your communications workflow around the campaigns and issues you.re tracking, for synchronized management 24/7 and around the globe. The automated media monitoring function lets you define unlimited search terms as it scans the largest collection of TV, print, Internet and blog media content available electronically, bringing full text and video direct to your desktop. No more ordering broadcast clips. Instead, click a button and watch a clip stream on your computer. Real time alerts on breaking news, and comparative keyword analysis of markets, mediums and outlets . even competitor coverage, puts you in a position for agile reaction. Create campaign outreach and media analysis reports with our integrated Clip Book publishing wizard and share electronically with your stakeholders and team members in multiple formats.

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