Press Releases
dna13 in the News
Resource Library
Industry News
Professional Services and Support

Get in the driver's seat. Request a web demo
Industry News    Crisis Management    CNN: Special Investigations Unit

CNN: Special Investigations Unit


Broadcast - DNA13 - CNN - Monday December 3rd, 2007


the attack didn't come from a campaign, but rather a group of vietnam vets attacking the candidate who had billed himself as a war hero. had i first sought ad i thought this is crazy. there's no way these accusations are going to hold up. reporter: stephanie cutter was john kerry's communications director. the old rule of crisis communication is that you don't respond to an attack, otherwise

This industry article was extracted using dna13's media and market monitoring software. dna13 offers on-demand, communications and stakeholder management software designed to help PR professionals manage, monitor and measure their outreach, relationships and corporate reputation. The web-based solution helps you organize your communications workflow around the campaigns and issues you.re tracking, for synchronized management 24/7 and around the globe. The automated media monitoring function lets you define unlimited search terms as it scans the largest collection of TV, print, Internet and blog media content available electronically, bringing full text and video direct to your desktop. No more ordering broadcast clips. Instead, click a button and watch a clip stream on your computer. Real time alerts on breaking news, and comparative keyword analysis of markets, mediums and outlets . even competitor coverage, puts you in a position for agile reaction. Create campaign outreach and media analysis reports with our integrated Clip Book publishing wizard and share electronically with your stakeholders and team members in multiple formats.

Download whitepapers, factsheets and case studies